Reach Millions of Tequila Consumers With One Simple Step

Partner with the right publisher on a unified strategy and your brand can reach millions more consumers. The whole purpose of the Tequila Aficionado influence programs is to provide the perfect combination of content creation and message amplification to help your brand reach the greatest number of consumers possible. While you may already have an … Read moreReach Millions of Tequila Consumers With One Simple Step

2019-2020 Editorial Calendar for Agave Spirits

Planning ahead keeps your brand ahead of the pack when it comes to the drinking holidays. You wont be left behind if you download this free 2019-2020 Editorial Calendar for Agave Spirits and plan accordingly! Click here for your FREE Social Media Analysis and step-by-step Strategy Checklist for your agave spirit brand

Making the Most of User Generated Content

Consumers talk.  Brands need to listen. The first place someone will share a bad experience is on social media.  Like that time I tried Patron XO Café and even Dunkin Donuts’ coffee couldn’t make it palatable – oh, I shared. But by the same token, the first place we share a good experience is on … Read moreMaking the Most of User Generated Content

5 Ways to Grow Your Instagram Following

Instagram has over ONE BILLION users! Brands have achieved more success with Instagram than any traditional marketing method. That’s why it is no surprise that 96% of all brands are on Instagram. Instagram has helped amplify both startups and big brands with its universal appeal and function.  No matter how small your brand or budget, … Read more5 Ways to Grow Your Instagram Following

The Simple Way to Vet Facebook Influencers

Vet, verb make a careful and critical examination of (something). “proposals for vetting large takeover bids” synonyms: screen, assess, evaluate, appraise, weigh up, examine, look over, review, consider, scrutinize, study, inspect; More Influencers can do a world of good for your brand, a whole lot of bad for your brand, or nothing at all.  What makes the difference is how much thought you put into choosing the … Read moreThe Simple Way to Vet Facebook Influencers

How to Spot Fake Influence on Instagram

With over ONE BILLION people on Instagram, it’s no surprise that people are rushing to be seen a massive influencers so they can get their piece of the modern-day gold rush going on with advertisers who want to reach a larger audience. Unfortunately, every gold rush has its share of sheisters and carpetbaggers.  Instagram is … Read moreHow to Spot Fake Influence on Instagram

12 Ways to Add Video to Your Tequila Brand’s Social Media

It is a fact that video gets more impressions on any social media network than photographs or text posts. While other tequilas are out there posting glamour shots of their bottles, you can get ahead of the game using video to your advantage. You must realize that the processes you have come to accept as … Read more12 Ways to Add Video to Your Tequila Brand’s Social Media

What’s an Influencer and are they Worth the Expense?

Being the people who bring you Tequila Aficionado puts us in a unique position as thought leaders and influencers, so we get this question a lot. In short, influencers have anywhere from hundreds to thousands of dedicated fans who trust them and follow their recommendations when it comes to new products.  True influencers are absolutely … Read moreWhat’s an Influencer and are they Worth the Expense?

The #1 Thing You Need To Know To Blow Up Your Social Media *in a good way*

Anybody can throw down a bundle of cash to get glamour shots of their tequila and then throw down a similar bundle for a few thousand fake followers and Instagram Likes.  But that won’t grow your business.  The best way to blow up your social media and prove that your brand is here to stay … Read moreThe #1 Thing You Need To Know To Blow Up Your Social Media *in a good way*